Comments on: Google Universal Search and your travel industry business. Are you ready?

By: Mark Pickering

Mark Pickering — Fri, 09 Jan 2009 10:41:06 +0000

Just when you think your getting to grips with Google, they change the rules! =) Well at least it keeps our jobs interesting doesn’t it!

By: rss blog » Blog Archive » Google Travel Saga : where to find some great posts ! UpDate post.

Mon, 01 Sep 2008 15:48:45 +0000

[...] Tourism Internet Marketing by Jens Traenhart Google Universal Search and your travel industry business. Are you ready? [...]

By: Anderson Marketing

Anderson Marketing — Mon, 30 Jun 2008 13:27:04 +0000

I have read a lot about this. I think it´s a chance for SEOs.

By: Vicky

Vicky — Mon, 09 Jun 2008 16:54:08 +0000

Hi Claude,

Very interesting, thank you. I think that the map entry you mention is absolutely critical.

One of the impacts of Universal Search is a vertical creep - whereby the natural search listings get pushed down beyond the fold of the page, meaning even a good old style page one position is no longer enough.

Yet the map and the organic results beside it function like a great big eyeball magnet.

I would argue for businesses like hotels, its is the most impactful page one place they can be. (And its where I’d aim to be having my paid adds lining up too).

If you’re not already there, follow Claude’s advice and submit your business to the map via the Local Business Centre.

Thanks,

Vicky

By: Claude

Claude — Mon, 28 Apr 2008 14:11:59 +0000

Merrill,

As far as I know, Google News can’t include sites that don’t have a
formal editorial-review process for submitted content and are not in process to index blog.

Suggest you use free PR web site that are scanned by Google and use Worpress tool, a better blog tool than Blogger.

By: Margaret Brown

Margaret Brown — Tue, 22 Apr 2008 10:09:57 +0000

Very interesting I had not heard of Google Universal Search. It all bids well for the customer - we all strive for this - direct and straight to exactly what you want - cutting out overload of info we do not require. We in the travel business will have to up the anti to keep up - transparency is the new word! got to deliver - market well and in the right areas. For me this is exciting and a great challenge to be taken up.

By: Merrill

Merrill — Mon, 21 Apr 2008 19:18:05 +0000

Great piece of work. I have a question on one of the point raised in the article. Do you have any advice on how to get added to Google news ? Do you know of any blog that was accepted ? I was under the impression that Google was still restricting it to mainstream media.