Impressions from a great PATA CEO Challenge

April 6, 2014


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have to say that I am very pleased that I was invited by Peter de Jong and the PATA team to attend their first CEO Challenge confronting Climate Change. I blogged (under the author “events”) on the Tips from the

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T-List website about the event. I welcome everybody to leave comments and thoughts as it relates to this important issue of climate change. Not to repeat myself fom the post, I have to say that the event was superb – well produced, great content, well moderated – leading

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to a very engaging and stimulating summit. The event was well attend ( a perfect size) but not just with attendees from the Asian region, but also with a strong contingency from Australia,

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an surprisingly….Canada. Michele McKenzie, CEO of the Canadian Tourism Commission and Randy Williams, CEO of the Tourism Industry Association of Canada were among the attendees. With an amzing line-up of speakers

Here are ome of my key take-aways:

Dr RK Pachauri, Chairman, UN Intergovernmental Panel on Climate

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The Social Media Trends in Travel Tourism in 2009 and beyond

March 11, 2009


img_5019.JPGA panel at the Phocuswright Bloggers Summit at ITB in Berlin, including Darren Cronian, Kevin May, Klaus Hildebrandt, Martin Schobert, Vasco Sommer-Nunes, and moderated by Stephen Joyce about the Social Media Trends in Travel & Tourism. It was interesting to hear that a big discussion was formulating around the use of Twitter? Read more

Tourism Challenges and Opportunities in the Asia Pacific Region

April 26, 2008



Everybody is talking about China, India, and Vietnam…what is really going on in the fastest growing tourism destination in the world?I have had the pleasure to sit down with Peter de Jong, CEO of PATA (Pacific Asia Travel Association) to learn about the challenges and opportunities facing the Asia Pacific region. In particular, Peter addressed the issue around climate change, and how the markets such as China, India, and Vietnam have to focus on infrastructure issues and sustainability in order to be able to cope with the increasing demand. These are all topics that will be addressed at the innovative “PATA CEO Challenge” around Climate Change, held in Bangkok from April 28-30, 2008.

The Tips from the T-List will be there with a new e-Book version for the event, having added a section on climate change and sustainable tourism, as well as with a real-live webcast in collaboration with Travelmole, to broadcast the opening and closing sessions directly from Bangkok and invite bloggers, members of the media, and travel and tourism professionals to take part in the conversation. The interactive summit, featuring Dr. Pachauri, Chair of the Nobel Prize-winning Intergovernmental Panel on Climate Change (IPCC) as keynote speaker, will be co-moderated by my very good friend Anna Pollock.

“Social Media and Travel” at TIA TravelCom in Las Vegas

July 4, 2007


I was invited to participate in a panel discussion about “Social Media and Travel” at TIA TravelCom in Las Vegas last week.

I shared the panel with Jasper Malcomsen, GM of Yahoo Travel, Jim Korvarik, GM of AOL Travel, and Christine Petersen, SVP Marketing Tripavisor. Our panel was moderated by Suzanne Cook, SVP Research TIA. All the prep work was taken under by Cindy Estis Green, who has just recently published a report on Website

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Best Practices – and the Canadian Tourism Commission was featured in the report.

After a general overview of Social Media in Travel and Tourism by Dr. Suzanne Cook, the discussion went into questions how to deal

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with negative postings, and how to leverage social media for an organization’s marketing mix. In the end, everybody agreed that social media is just a shift from the traditional word-of-mouth to the web. When a guest complaints about his or her stay in a hotel, the successful front desk staff could try to leverage this opportunity to turn the negative situation into building loyalty. Very similarly to the hotel example, Christine from Tripadvisor encouraged hotels to leverage the situation and engage in

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guest. (View more pictures of the panel here.)