Tourism Challenges and Opportunities in the Asia Pacific Region

April 26, 2008

Everybody is talking about China, India, and Vietnam…what is really going on in the fastest growing tourism destination in the world?

I have had the pleasure to sit down with Peter de Jong, CEO of PATA (Pacific Asia Travel Association) to learn about the challenges and opportunities facing the Asia Pacific region. In particular, Peter addressed the issue around climate change, and how the markets such as China, India, and Vietnam have to focus on infrastructure issues and sustainability in order to be able to cope with the increasing demand. These are all topics that will be addressed at the innovative “PATA CEO Challenge” around Climate Change, held in Bangkok from April 28-30, 2008. Read more

Popularity: 28% [?]

Written by Jens · Filed Under Events, Featured, Interviews, Jens | 1 Comment

Google Universal Search and your travel industry business. Are you ready?

April 21, 2008

It was around a year ago when Google started going live with universal search .

The goals was to bring all the other specialised search results (from Video, Maps , Images , News , User Reviews, etc.) to the main web search portal.I think it is interesting to analyse some data and live examples, thinking about a strategy and then to give our travel readers some tips to be operational with this “new Google game”.

Popularity: 50% [?]

Written by Claude · Filed Under Claude, Featured, e-Marketing | 4 Comments

Green IT

April 14, 2008

Green IT – Is technology helping save energy or is the increased use of the internet and the associated server usage actually doing the exact opposite?
Read more

Popularity: 28% [?]

Written by Jens · Filed Under Featured, Jens | 1 Comment